Joshua Jones, a Stark State student, said he’s been interested in starting a watch service and repair company, and Jonathan Marsek, from The University of Akron, says his forte is sales and marketing. Aevus’ watches are brightly colored, with interchangeable bands and faces. The watches can even be customized with logos, photos and custom text.
“I wanted to have something that my customers could customize and make their own, so they could have their own style,” said Jones. “They’re definitely very retro, but that’s something that’s really in right now.”
The watches are lightweight, so they’re ideal for active wearers, said Marsek, who adds the company woud like to move into other apparel, like sunglasses, which could be coordinated with the watches.
Although many people rely on their cell phones to tell them the time, the watch industry still prospers, said Jones. “It’s a fashion piece. It’s a luxury accessory.”
The company also partners with nonprofits to give back, like partnering with the Hoops for Heroes program, whose proceeds were given to the Wounded Warrior Project.